In the same way, IQ and EQ and key indicators of performance and productivity CQ or cultural intelligence is a measure of an organisations ability to play and succeed in a globalised market. In the modern world, IQ is high, and EQ is on the rise, however, CQ has been left behind with many people in the west afraid to embrace a view to China. When was the last time you asked for feedback from a Chinese colleague about how your business is reaching the Chinese market?
In this presentation, David Thomas presents on the significance of building organisational cultural intelligence with a view to China. China is everywhere and the businesses that can elevate and amplify Chinese staff in order to understand Chinese clients will be an on a runway to success in a next economy. Fundamentally ‘CQ’ is the art of understanding key differences in culture in order to build a bridge and develop cohesive working relationships that break down barriers of belief systems, culture, or language.
Audiences will walk away from this presentation with insights and tools that will enable them to build organisational cultures that elevate and amplify the Chinese presence in organisations, in order to adapt and meet the needs of the emerging Chinese market.